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Helping a boutique advertising agency run an iron-clad preflight process

Campaign Focus is a boutique advertising agency based in Perth, Australia.

With a side company that specialises in 3D modelling for real estate development, Campaign Focus primarily centers its attention on producing branding and advertising material for large-scale real estate developments across Australia and Asia.

By using Adsend, all of Campaign Focus’s advertisements are run through a comprehensive preflighting process.

The Challenges

With lifestyle imagery so critical to their clients success, it is of the upmost importance to the Campaign Focus team that the advertisements they deliver to publishers go to print exactly the way they intended.

While this dedication to quality is what makes Campaign Focus great, it’s often hard work and requires constant communication with publishers. For a busy agency like Campaign Focus, this extra work is a burden that they could do without. 

How Adsend helped

By using Adsend, all of Campaign Focus’s advertisements are run through a comprehensive preflighting process that identifies any issues and provides a report back to the Campaign Focus team before the ad is even sent to the publisher.

This not only saves them considerable time by eliminating the multiple emails back and forth with publishers, but ensures their clients advertisements come out looking amazing, helping them build positive long-term relationships with their customers.

Campaign Focus knows that ads delivered through Adsend will come out looking the way they are intended.

For us, using Adsend is all about piece of mind. We know that when we deliver our ads through Adsend they are going to come out looking the way we originally intended. This gives us peace of mind and helps us build lasting relationships with our customers.

Anastasia Zendilis - Design Studio Manager

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