Dubsat helps raise awareness of missing William Tyrrell
Dubsat is one of several companies in the advertising industry contributing to efforts to find William Tyrrell, who disappeared on 12 September 2014 from his grandmother’s home on the NSW Mid-North coast.
The Where’s William Campaign is being organised by national child protection advocate organisation Bravehearts, which is working with the NSW Police Force, Crime Stoppers and William’s family to raise awareness of William’s disappearance and generate information from the community that could lead to his discovery.
Advertising is a major avenue for raising awareness, and Dubsat joins industry players like creative agency Insight Communications digital printing company Immij, Moth Creative, Rocket Fuel Industries, and Ooh! Media in enabling the use of advertising channels for this worthy cause.
In particular, Dubsat supported the campaign by doing what we do best during the Where’s William? Week running from 11 to 20 September 2015: we donated the delivery of the campaign’s Community Service Announcements to a total of 30 television stations and 126 radio destinations across the nation, ensuring maximum coverage of the campaign throughout these media outlets.
“All of Dubsat’s staff are concerned but hopeful about William’s situation,” said GM Technology at Dubsat, Craig Armsworth. “We are happy to play a part in this campaign to raise awareness of the situation.”